We are an Amazon Business Consultant that assists businesses in optimizing their presence and performance on the Amazon platform. With the continuous growth of e-commerce and Amazon’s online marketplace dominance, many companies seek expert guidance to navigate this complex ecosystem effectively. Here’s an overview of Amazon Business Consulting:
🔸 Research-Based Product Development: Research-based product development means that when a product is already available in the market and performing well, or it’s selling on platforms like Amazon, but it has some issues or flaws that buyers are facing, we conduct thorough market research. This research helps us understand the problems buyers are experiencing and identify the shortcomings in the product. Next, we visit our Chinese manufacturers to search for these flaws. We work on improving those flaws to create an enhanced version of the product. Then, we go to our suppliers in China and ask them to create the improved model, the updated version. Finally, we launch this product, and we call it research-based product development because we’ve developed the product based on thorough research.
🔸 Reimbursement Management: Amazon’s reimbursement management involves various types of deductions that can be made to your account. Sometimes, Amazon deducts an amount that it shouldn’t, whether the product is returned or for any other reason. In such cases, Amazon doesn’t automatically refund the excess deduction. We have to manually search for those products and items and then apply for reimbursement. This reimbursement process is then reviewed and approved by Amazon.
🔸 Efficient Supply Chain Management: Efficient supply chain management involves the task of planning the entire year-long journey of the product you are selling on Amazon. It includes determining how much inventory needs to be manufactured in China, how much stock you should have at Amazon’s warehouses, how much inventory should be in transit, and estimating your monthly sales. The goal is to create a well-managed supply chain that ensures we never run out of stock and avoids situations where we end up with excess inventory at Amazon’s fulfillment centers, which can lead to lower sales and excessive stock. This entire process of planning and managing inventory to prevent such issues is known as supply chain management.
🔸 Cross-Platform Expansion: Cross-platform expansion refers to the practice of selling your products on multiple e-commerce platforms simultaneously. For instance, if you’re currently selling on Amazon and decide to expand to platforms like eBay, Walmart, and several others, this strategy is known as cross-platform expansion. Moreover, when you expand your product presence beyond the borders of one country, such as selling in the USA and then also establishing your presence in the UK, Germany, France, Italy, Australia, Canada, and more, it is referred to as cross-border expansion. In this approach, you aim to broaden your market and brand presence across different countries in addition to your existing one.
🔸 “Catch it all” Advertising Amazon Enforces Management: Amazon’s advertising ecosystem is vast and intricate. We create and manage advertising campaigns, ensuring optimal use of budget and targeting the right audience. We monitor campaign performance and make adjustments to maximize return on investment (ROI). Utilize precise and broad targeting for maximum impression share across hot and cold audiences.
🔸 Strategy Development: We help you to formulate comprehensive strategies tailored to your specific goals and products. This includes identifying the right Amazon marketplace(s) to target, determining pricing strategies, and planning advertising campaigns.
🔸 Amazon Compliances: Amazon’s comprehensive compliance policies in various business aspects. We assist in managing all compliances seamlessly.
🔸 Product Listing Optimization: We analyze and optimize product listings to improve visibility and conversion rates. This involves crafting compelling product descriptions, selecting relevant keywords, and optimizing images and videos.
🔸 Inventory Management: Efficient inventory management is crucial for the success of Amazon or any other marketplace. We assist in forecasting demand, managing stock levels, and optimizing fulfillment methods (Fulfillment by Amazon, Fulfillment by Merchant, etc.).
🔸 Branding and Brand Protection: We help businesses build and protect your brand on Amazon. This includes creating brand stores, implementing brand registries, and managing intellectual property rights to prevent counterfeit or unauthorized listings.
🔸 Data Analysis: We leverage data analytics to provide insights into sales trends, customer behavior, and market competition. Data-driven decision-making is vital for ongoing success.
🔸 International Expansion: For businesses looking to expand internationally, We offer guidance on entering new markets, addressing currency and tax considerations, and understanding local customer preferences.
🔸 Brand-Centered Product Research:
Not only find products but also hunt keeping future expansion in mind.
🔸 Research Based Converting Creatives:
Creatives attract eyeballs, spark interest, and boost sales by tapping into buyer psychology effectively.
🔸 Ongoing Support: Amazon’s platform is dynamic, and strategies must evolve accordingly. We provide ongoing support, adapting to changes in Amazon’s algorithms, policies, and market dynamics.
🔸 Amazon Business is not “𝙂𝙚𝙩 𝙊𝙫𝙚𝙧𝙣𝙞𝙜𝙝𝙩 𝙍𝙞𝙘𝙝𝙞𝙚’𝙨”
So, We’re here to provide you with practical plans and guidance for building a profitable and enduring brand both on and off Amazon. Don’t just daydream
🔸 Schedule a TRIAL 1-1 Strategy Call for Your Business and Amazon Brand. Before we set up the call, share your meeting objectives so that we can have a productive discussion during our session.